Vehicle ADAS

Vehicle ADAS - New Technology Opens Up $1.5 Billion Market for Aftermarket Industry

Advanced Driver Assistance Systems (ADAS) are active and passive safety performance technologies developed to assist drivers and automate vehicle systems.

Driven by growing consumer interest in safety performance products, such as lane-departure warnings, heads-up displays and parking-assistance systems, the fast-growing, high-margin Advanced Driver Assistance Systems (ADAS) market is opening doors for new aftermarket product innovations and business opportunities.

The aftermarket industry for safety features known as Advanced Driver Assistance Systems (ADAS) is currently valued at just under $1 billion, and is expected to grow to more than $1.5 billion by 2021, according to the SEMA Advanced Vehicle Technology Opportunity Study conducted by Ducker Worldwide and the Center for Automotive Research.

Listed below are ADAS resources including lists of ADAS equipment by make and model and articles and videos that identify the critical factors impacting the automotive and performance aftermarket industry, and how SEMA manufacturing and installer members can participate in the growth of the ADAS market.

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